In order to further carry forward China's traditional virtues of helping the poor and needy, perform the helping and supporting responsibility, give a helping hand in poverty alleviation and promote the rural revitalization, Junfa · New Luosiwan International Trade City has responded positively to the call of Kunming Commerce and Investment Promotion Bureau to send condolence supplies to the needy people in Maobazi Village, Hongtudi Town, Dongchuan District, Kunming City as the Spring Festival approaches.

The visiting team has sent the rice, cooking oil and other daily necessities to the local villagers who are in straitened circumstances, so that they could have a happy, peaceful and warm Spring Festival and live a good year. Later, they had delivered the washing powder, brooms, washbasins and other supplies to the "Honest Public Welfare Supermarket" in the local villages and towns. The "Honest Public Welfare Supermarket" adhered to the positive reward mechanism of "rewarding for compensation with awards, getting more for more work" and adopted the mode of "exchanging performance for points and points for goods", finally achieving the goal of helping the poor in parallel with prompting their ambition and synchronizing material and ideological poverty alleviation.